Bud Light’s parent company Anheuser-Busch InBev (BUD) is out with a new ad campaign highlighting the workers behind its products as sales continue to take a hit following its campaign with influencer Dylan Mulvaney earlier this year.
Bud Light’s parent company Anheuser-Busch InBev (BUD) is out with a new ad campaign highlighting the workers behind its products as sales continue to take a hit following its campaign with influencer Dylan Mulvaney earlier this year.
Modelo Especial has quietly overtaken Anheuser-Busch InBev’s Bud Light as the nation’s top-selling beer, punctuating the impact of a boycott that followed the brand’s controversial promotion by a transgender activist.
Anheuser-Busch InBev and Molson Coors Beverage are set to gain market share from craft beer makers in the United States this year as cost-conscious consumers are opting for cheaper six-packs, according to analysts and industry experts.