Tag: $Levis

 Levi’s (LEVI.N), will sell its new line of $300 jeans in more stores next year as it looks to boost growth by tapping into strong demand for premium denim, Chief Financial and Growth Officer Harmit Singh told Reuters.

Denim-crazed consumers are turning to Levi Strauss & Co for new jeans, but the company’s overall business is being dragged down by its Dockers brand, which the company is now considering selling off, it announced Wednesday.

Levi Strauss’ target of hitting $9 billion to $10 billion in revenue by 2027 would be pushed back as rising costs of living hits Western consumers, even as the company expands store openings, the Financial Times reported on Tuesday.

Levi Strauss on Thursday drastically cut its profit outlook for the year after the apparel retailer reported a steep drop off in wholesale revenues and soft sales in the U.S., its largest market.